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§ 03 · DISCIPLINES
Six disciplines
The studio organises its work into six departments. Most engagements pull from two or three of them. Each discipline is run by a senior member of the team and follows a documented method — visible at §06 Method.
QCV—DSC—01
Marketing Sites
Editorial brand and product sites that load quickly, read clearly, and convert without theatrics.
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QCV—DSC—02
Web Applications
Internal tools, dashboards, and SaaS products built to be lived in — not just demoed.
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QCV—DSC—03
Commerce Engineering
Bespoke storefronts and checkout flows that do not get in the way of buying.
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AI Feature Integration
Useful, calibrated AI features inside real products — not chatbots glued to homepages.
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QCV—DSC—05
Headless CMS Architecture
Content infrastructure that the editorial team will actually use.
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QCV—DSC—06
Performance & DevOps
Core Web Vitals, observability, and the deploy pipeline you should already have.
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